Wesley
Barrell
A broad design role for a British furniture brand, spanning campaign advertising, photography, product drawings and editorial communication across print and digital channels.
Made for
the page.
Full-page advertising and promotional creative produced for British interiors publications, adapting the brand language to product launches, seasonal offers and sale campaigns.
Furniture,
in context.
Photography moved between full furniture settings and close material studies, creating imagery for product communication, campaigns and the wider digital presence.
From range
to line.
Clean sofa drawings translate proportions, configurations and range differences into an immediate visual system, useful across product and sales communication.
Design
Talk.
Conceived as a recurring webzine format for newsletter communication, Design Talk selected stories and trends from the interiors world and connected editorial content with Wesley Barrell’s audience and product universe.
Concept / Editorial direction / Newsletter design
Editorial focusInterior trends, materials, collaborations and design culture.